Annual Report 2020 – Social media toolkit – International Potato Center

Annual Report 2020 – Social media toolkit

CIP’s use of research to build knowledge, innovate, and transform food systems has contributed to the incomes, food and nutrition security, resilience, and sustainability of farming families and communities on three continents. Examples of recent accomplishments are available in the CIP Annual Report 2020: Build, Innovate, Transform, which is now online, and which I invite you to share with your partners, funders, and stakeholders.

While we can’t include all the past year’s achievements in an annual report, the snapshots of innovations, interventions and impacts compiled in this publication will give readers an idea of our varied and vital work. It is a testament of our organization’s value and a reflection of the essential contributions that each and every one of you make to our mission. It also provides examples of the diverse assets we bring to One CGIAR.

This social media toolkit serves as a guide to help you and your organization drive online conversations about #CIPAnnualReport20 on your social media channels.

HANDLES


Bill & Melinda Gates Foundation	@gatesfoundation	@gatesfoundation
Bill & Melinda Gates Foundation in Africa	@GatesAfrica	@GatesAfrica
USAID	@USAID	@USAID
USAID in Asia	@USAIDAsia	@USAIDAsia
USAID in East Africa	@USAIDEastAfrica	@usaideastafrica
USAID in Southern Africa	@USAID_SAfrica	@USAIDSouthernAfrica
USAID in West Africa	@USAIDWestAfrica	@USAIDWestAfrica
African Development Bank	@AfDB_Group	@AfDBGroup
European Commission	@europeaid	@europeaid
African Development Bank	@AfDB_Group	@AfDB_Group
Helen Keller International	@HelenKellerInt	@HelenKellerInternational
Natural Resources Institute	@NRInstitute	@NaturalResourcesInstitute
GIZ	@giz_gmbh	@gizprofile
Syngenta	@SyngentaFDN	–
Department of International Development	@DFID_UK	@ukdfid
Bundesministerium für wirtschaftliche Zusammenarbeit und Entwicklung	@BMZ_Bund	@BMZ.Bund
HarvestPlus	@HarvestPlus	@HarvestPlusNutrition
CGIAR Research Program on Agriculture for Nutrition and Health	@A4NH_CGIAR
CGIAR	@CGIAR	@CGIAR
CGIAR GENDER Platform	@CGIARgender
CGIAR Research Program on Roots, Tubers and Bananas	@RTB_CGIAR	@rtbcgiar

SOCIAL MEDIA MESSAGES

JOIN WITH #CIPAR20

DOWNLOAD IMAGES FOR SOCIAL MEDIA

TWITTER

Research for agricultural 🌱 development builds from new ideas, innovates existing technology, and transforms #FoodSystems.

Read more about @Cipotato work in the 2020 annual report.

👉🏾 https://bit.ly/CIPAR20

🔸 @AfDB_Group
🔸 @CGIAR
🔸 @GatesAfrica
🔸 @USAID

#CIPAR20

@Cipotato work seeks to transform #FoodSystems by building partnerships and creating innovations that meet the needs of the world’s 🌍 smallholder farmers.

👉🏾 https://bit.ly/CIPAR20

🔸 @WFP
🔸 @gatesfoundation
🔸 @FCDOGovUK
🔸 @USAID
🔸 @AfDB_Group

#CIPAR20

From new potato 🥔 varieties in Asia to multi-partner collaborations in sub-Saharan African, @cipotato works to build, innovate and transform #FoodSystems.

Learn more in CIP 2020 annual report.

👉🏾 https://bit.ly/CIPAR20

🔸 @EU_Commission
🔸 @HarvestPlus
🔸 @IDRC_CRDI

#CIPAR20

Potatoes 🥔 are a great crop for boosting incomes in Asia as they mature quickly and can be planted between rounds of cereal crops.

@Cipotato is working to help deliver clean potato seed to smallholder farmers.

👉🏾 https://bit.ly/CIPAR20-Marketable

🔸 @SyngentaFDN
🔸 @HZPC

#CIPAR20

@Cipotato partnership with @HZPC in Asia will enable smallholder farmers to produce more food and improve incomes in a growing market.

Learn more in CIP annual report.

👉🏾 https://bit.ly/CIPAR20-Marketable

🔸 @SyngentaFDN
🔸 @RTB_CGIAR

#CIPAR2020 #OneCGIAR

@Cipotato embraces innovation for agriculture 🌱.

CIP new iron-biofortified potatoes 🥔 will make major progress against anemia and other nutrition deficiencies.

Learn more in CIP annual report.

👉🏾 https://bit.ly/CIPAR20-Potatoes

🔸 @HarvestPlus
🔸 @IDRC_CRDI
🔸 @USAID

#CIPAR20

Eradicating anemia will help vulnerable families become more productive & eliminate unnecessary health care expenses.

@Cipotato iron-biofortified potatoes 🥔 will play a major role in this process.

👉🏾 https://bit.ly/CIPAR20-Potatoes

🔸 @HarvestPlus
🔸 @midagriperu
🔸 @USAID

#CIPAR20

New varieties that produce higher yields 🌱 are vital to ensuring #FoodSecurity. But if farmers don’t adopt these varieties.

The G+ Tools help breeders work with end users to determine qualities they want.

👉🏾 https://bit.ly/CIPAR20-Breeding

🔸 @cipotato
🔸 @nrcri_umudike

#CIPAR20

G+ Tools help @Cipotato breeders develop potato 🥔 & sweetpotato 🍠 varieties that male and female farmers and consumers want in the fields, in the markets, and on their dinner plates.

👉🏾 https://bit.ly/CIPAR20-Breeding

🔸 @CGIAR
🔸 @inramaroc
🔸 @narouganda

#CIPAR20

@Cipotato have partnered with @icarindia to teach apical rooted cuttings technology to farmers to increase the availability of clean potato seed 🌱.

Learn more in CIP annual report.

👉🏾 https://bit.ly/CIPAR20-Agri

🔸 @CGIAR
🔸 @MoRD_GOI
🔸 @WorldBank
🔸 @dept_agriassam

#CIPAR20

In between rice cycles, farmers can grow a round of potato 🥔 in less than three months and with minimal labor.

The gains to nutrition and incomes will be great.

👉🏾 https://bit.ly/CIPAR20-Agri

🔸 @cipotato
🔸 @MoRD_GOI
🔸 @WorldBank
🔸 @icarindia

#CIPAR20

@Cipotato is working hard to distribute vitamin A-rich sweetpotato 🍠 to vulnerable families in Africa, providing them with healthy recipes for adding more of this crop to their diets.

Learn more in CIP annual report.

👉🏾 https://bit.ly/CIPAR20-Sowing

🔸 @CGIAR
🔸 @WFP

#CIPAR20

Through collaboration with @WFP, 110,000 smallholder farmers in in six African countries and Bangladesh sold USD 25 million of vitamin A-rich sweepotato 🍠.

Learn more in @Cipotato annual report.

👉🏾 https://bit.ly/CIPAR20-Sowing

🔸 @CGIAR
🔸 @HarvestPlus
🔸 @WorldLwf

#CIPAR20

By producing a new generation of climate-smart technologies while building local capacity to take such innovations to scale, @cipotato is contributing to #FoodSystem transformation in Malawi.

👉🏾 https://bit.ly/CIPAR20-Farmer

🔸 @EU_Commission
🔸 @giz_gmbh
🔸 @fao

#CIPAR20

With numerous partners, @Cipotato is working to unleash the nutritious and economic potential of Malawi’s agricultural 🌱 sector.

Learn more in CIP Annual Report.

👉🏾 https://bit.ly/CIPAR20-Farmer

🔸 @EU_Commission
🔸 @ActionaidM
🔸 @Cirad

#CIPAR20

FACEBOOK

With partners and supporters around the world 🌍, @Cipotato builds, innovates and transforms food systems for better nutrition, stronger climate resilience, and more inclusive growth.

Learn more about the progress toward this goal in CIP 2020 annual report.

👉🏾 https://bit.ly/CIPAR20

🔸 @HZPCpotatoes
🔸 @EuropeanCommission
🔸 @HarvestPlusNutrition
🔸 @IDRC.CRDI
🔸 @gatesfoundation
🔸 @USAID
🔸 @IndiaRuralDev
🔸 @WorldBank

#CIPAR20

The Asia Pacific frozen potato 🥔 market is projected to reach more than USD 23 billion by 2030.

@Cipotato has partnered with @HZPCpotatoes to develop improve varieties to help smallholder farmers join this growing market.

Learn more in @Cipotato annual report.

👉🏾 https://bit.ly/CIPAR20-Marketable

🔸 @rtbcgiar

#CIPAR20 #OneCGIAR

Biofortified potatoes 🥔 developed by @cipotato will make major inroads against anemia worldwide 🌎 with iron content that is more “bioavailable” to humans.

Learn more in our annual report.

👉🏾 https://bit.ly/CIPAR20-Potatoes

🔸 @HarvestPlusNutrition
🔸 @IDRC.CRDI
🔸 @USAID
🔸 @ EuropeanCommission

#CIPAR20 #OneCGIAR

If @cipotato breeds a new potato 🥔 or sweetpotato 🍠 variety but no one wants to grow it, what can be done?

The G+ Tools help breeders understand what consumers want to produce new varieties that grow well, sell often, and taste delicious.

👉🏾 https://bit.ly/CIPAR20-Breeding

🔸 @CGIAR

#CIPAR20

@Cipotato have partnered with @icarindia to teach apical rooted cuttings technology to farmers to increase the availability of clean potato seed 🌱.

Learn more in CIP annual report.

👉🏾 https://bit.ly/CIPAR20-Agri

🔸 @CGIAR
🔸 @MoRD_GOI
🔸 @WorldBank
🔸 @dept_agriassam

#CIPAR20

@Cipotato partnership with the World Food Programme combines our strength for nutritious crops with their access to vulnerable populations in need of food relief.

Learn more about this transformative collaboration in CIP annual report.

👉🏾 https://bit.ly/CIPAR20-Sowing

🔸 @CGIAR
🔸 @HarvestPlusNutrition
🔸 @kalromkulima

#CIPAR20

Agriculture 🌱 is the lifeblood of Malawi, responsible for more than 80% of its employment and 90% of foreign exchange.

@Cipotato is collaborating with several @CGIAR centers and partners to unleash transformative change for this sector and create inclusive growth and healthy diets for millions.

👉🏾 https://bit.ly/CIPAR20-Farmer

#CIPAR20